Over 280 billion feed updates are viewed annually on LinkedIn.Number of companies listed on LinkedIn per year Remote work searches on LinkedIn tripled after the coronavirus onset.73% of buyers are more likely to consider a brand if the salesperson reaches out via LinkedIn.40% of B2B marketers surveyed indicated LinkedIn as the most effective channel for driving high-quality leads.Marketers see up to 2x higher conversion rates on LinkedIn.Audiences exposed to brand and acquisition messages on LinkedIn are 6x more likely to convert.There are 58.4M+ companies listed on LinkedIn.Employees are 14x more likely to share content from their employers than any other type of content on LinkedIn.A company’s employees account for 30% of its total engagement.There was a 10% year-over-year growth in revenue (14% in constant currency) in Q3 FY22.There are 8 people hired every minute on LinkedIn.49 million people use LinkedIn to search for jobs each week.75% of LinkedIn users are outside of the U.S.Half of all US adults with college degrees use LinkedIn.4 out of 5 members drive business decisions on LinkedIn.There are over 61 million senior-level influencers and 65 million decision-makers on LinkedIn.Most of LinkedIn users live in urban (33%) and suburban areas (30%).1% of LinkedIn users are between the ages of 25 and 34.(35m+) are the countries with the most LinkedIn users. After North America with 220m+ LinkedIn users, India (101m+), Mainland China (59m+), Brazil (63m+), and the U.K.LinkedIn spans over 200 countries and territories.87 million Millennials are on LinkedIn.Close to two-thirds of users are aged 25-34 years.Females account for 42.8% of the total LinkedIn users, while 2% of LinkedIn users are male.Total Number of Schools Listed on LinkedIn: Total Number of Applications Submitted Every Second on LinkedIn: Total Number of Companies Listed on LinkedIn: Total Number of Active LinkedIn Users in Middle East & Africa: Total Number of Active LinkedIn Users in Latin America: Total Number of Active LinkedIn Users in the Asia Pacific: Total Number of Active LinkedIn Users in Europe: Total Number of Active LinkedIn Users in the U.S.: Despite being effective at generating revenue via advertising, the business profits more from premium account subscriptions and other means.Total Number of Weekly Active Linkedin Users: It is estimated that LinkedIn will earn about eight billion dollars in annual ad revenues by 2026. LinkedIn increased its advertising income from three billion dollars in 2020 to 3.82 billion dollars in 2021. ![]() Furthermore, 35 percent of business-to-business (B2B) marketers said that they thought LinkedIn was the most important social media network. ![]() Although the platform fell behind Facebook and Instagram, it ranked ahead of well-established and popular YouTube and Twitter. In 2021, global marketers selected LinkedIn as the third most important social media platform for marketing. LinkedIn is considered a key social media site for marketing. dollars in 2021 through premium subscribers. It is estimated that LinkedIn generated around 4.45 billion U.S. In 2021, there were approximately 774 million global LinkedIn users, and around 49 million of these users had premium accounts. Premium accounts allow users to see more detailed information about who has visited their LinkedIn profile and to register for LinkedIn learning courses, amongst other things. LinkedIn users can sign up for the service for free, but they also have the option of upgrading to a premium account. How many people pay for LinkedIn Premium accounts? users with bachelor's degrees or above made up around 60 percent of the total user base. market as an example, over half of all LinkedIn users came from high-income households. Furthermore, LinkedIn is more popular with men, who accounted for 57.2 percent of worldwide users as of January 2022. LinkedIn members are predominantly aged 25 to 34 years, making up almost 60 percent of the platform’s user base. With 87 million users, India is the second-largest market for the platform, followed by Brazil, with 54 million users.Īs members of LinkedIn can conduct job searches and make business connections, it is no surprise that it is popular amongst people seeking to start their professional careers. In the U.S., there were approximately 190 million LinkedIn users as of April 2022. ![]() The company is owned by Microsoft, is located in Sunnyvale, California, and Ryan Roslansky is the current CEO.Īlthough used around the world, LinkedIn finds its largest user base in the United States. Alongside the opportunity to make business connections and research companies, LinkedIn offers a job search board and a social media-style news feed.
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